Archive for Month: May 2017
How Information Systems can do the Legwork and be Your Ultimate Virtual Manager
Information systems (IS) is an organized system for the collection, organization, storage and communication of information. Specifically, it is the study of complementary networks that people and organizations use to collect, filter, process, create and distribute data.
Computer-based information systems are essentially an IS using computer technology to carry out some or all of its planned tasks. The basic components of computer-based information systems are:
- Hardware - all of the devices which work together to accept, process, show data and information.
- Software - are the programs that allow the hardware to process the data.
- Databases - are the gathering of associated files or tables containing related data.
- Networks - are a connecting system that allows diverse computers to distribute resources.
- Procedures - are the commands for combining the components above to process information and produce the preferred output.
Imagine you are running an institution or a small business catering to hundreds of customers everyday. All of these customers have an individual data sheet. Would it be so much easier for you if you have a database where you can pull out every information in just a few clicks? It is important to note that customer satisfaction follows an efficient system.
Advantages of having an Information Systems
- Accelerated processing time for transactions
- Organized safekeeping of customer’s information
- Multi-user compatibility that allows multiple transaction at once without system break
- Accessibility to any device bound by the limits of your provider
- Sophisticated security on storage of information
Hiring an additional employee that would look after all the information safekeeping is a common argument against information systems. We could all agree that human is still superior than any machine or software but comes with more limitations. Such limitations are: time restrain, unavailability, unprecedented errors and single-handed.
Pixel8 Web Solutions and Consultancy offers Information Systems services that goes with Enterprise Resource Planning Structure, Simplistic User Interface, Multi-User Level and Permissions, Browser Application Platform, Multi-Format Print-outs among other value packed services.
How to Boost Your Sales through Your Online Presence
Online presence is a collective effort of being seen on the internet. Although having a website significantly help the cause, it is not the sole task to be “present” online. We are talking about online presence because it is an absolute game changer when you have a business or meaning to start one.
So what does it take to have a strong online presence? We say you’d need 3 things mainly - branding, website and strategical digital marketing. We can start off by (1) Conceptualizing a brand that best represents your business; (2) investing on a well positioned, fully functional website that works across all devices and (3) digital marketing campaign with varying aggression depending on your kind of business.
Your business doesn’t have to be big right away. In fact, if you start from the bottom you have nowhere else to go but up. One may start on retail and hitch on bigger platforms like well known online stores. While this may work to establish your market and maybe gain some investors, you will find as you go on that there is very limited chance of growing your business exponentially that way. In 2006, an American retailer named Sophia Amoruso started Nasty Gal earned good 550,000 customers in over 60 countries that all started with a personal eBay account. She then later switched to sell her own label of clothes, on her own website and named “Fastest Growing Retailer” in 2012 by INC Magazine.
Tips on boosting your online sales through online presence
- If the platform you are hitching doesn’t fit your purpose, make your own platform. Get out there and make start something new instead of putting your idea in an old box of closed standards.
- Test everything. The internet is full of infinite probabilities and you’ll know what will kick in only when it does. Do split testing.
- Offer comprehensive products and services. Market them one at a time. You have put a lot of thought and effort in coming up with your products and services for sure so make that impression in each product you launch.
- Invest on website layout and positioning of ads, opt in, promo, images.
- Feature benefits of your service or products
- Enhance and protect trust meters (rating, views, traffic, likes)
- Limited offers, limited quantity, time offers
- Invest heavily on images, graphical representation
Most of online businesses now starts with small groups in facebook, instagram and other eCommerce website like Lazada and Shopee. This is a good strategy in building up your brand and customers. However, you are bound to the rules and limitations of the site that you are “leasing” and could often hold you back for a bigger opportunities on accelerating your business growth.
It sound like a big leap and therefore, scary. Pixel8 Web Solutions and Consultancy is proud to become your wingman every step of the way. We are your one-stop shop for web solutions that offers expert excellent branding, comprehensive website and strategical digital marketing.